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Scope of the call

We have a requirement for an expert from Hotstar (Sports vertical).

A leading Consulting Firm

Expected date of call: 18/12/2020 or 19/12/2020

Minimum experience Needed: 10 Year(s)

BROAD CATEGORY

Marketing

Sub CATEGORY

Marketing communications/promotions

INDUSTRY

Media & Entertainment

Domain Expertise Needed

StrategyContent Marketing

Required experience in organisation like

Hotstar

Have worked in roles like

-

Question You Would be expected to answer

  • Overview on Hotstar sport content generation strategy ( Live & non Live) vs competitors (SonyLiv, Fancode, ESPN)
  • Names of 4-5 potential partners for each of the areas where partnership is needed– a)Production b) live versus non-live content c) Commentary/ analysis d) value-added features - coaching tips, news, statistics, highlights