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Scope of the call

We are looking to speak to Marketing/Media Experts from the Automotive Sector

a global provider of custom research and analytics solutions

Expected date of call: 25/07/2020 or 25/07/2020

Minimum experience Needed: 10 Year(s)

BROAD CATEGORY

Marketing

Sub CATEGORY

Marketing Head/CMO functions

INDUSTRY

Automobiles & Auto Ancilliaries

Domain Expertise Needed

Automotive

Required experience in organisation like

tata MotorsMaruti

Have worked in roles like

Media Headhead marketing

Question You Would be expected to answer

  • What kind of sales are advertisers focusing on – performance vs brand marketing across different mediums?
  • Traditionally which medium has been most preferred for ads and why? Does the medium choice vary by industry verticals? Can you give some examples?