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Scope of the call

We are looking to speak with experts from Royal Enfield Bikes who have led the merchandising and accessory division.

Corporate Strategy Team (Management Consulting)

Expected date of call: 1/07/2023 or 1/07/2023

Minimum experience Needed: 10 Year(s)

BROAD CATEGORY

Marketing

Sub CATEGORY

Marketing strategy and business planning

INDUSTRY

Automobiles & Auto Ancilliaries

Domain Expertise Needed

Merchandising

Required experience in organisation like

Royal Enfield

Have worked in roles like

Marketing

Question You Would be expected to answer

  • Revenue from merchandise as a % of total revenue
  • Average customer spend on merchandise (% customers who buy, Avg ticket size)